Description
In today’s online-focused world, it’s important that your brand has a definitive, consistent, and responsive presence. Whether you are looking to build a brand from scratch, or strengthen an existing brand, this course will help you build a brand using social media.
Objectives
This course cover how to build a social media strategy
- Identify social media platforms that fit your brand
- Craft strong messages that will engage your audience
- Evaluate and revise your strategy.
Topics
At the end of this session, you will be able to:
• Define terms related to social media branding
• Create a strategy for your social media brand
• Describe various social media platforms and identify what platforms fit your brand
• Communicate effectively over social media
• Deal with negative feedback and criticism
• Create a social media playbook to guide brand ambassadors
• And finally, you will be able to Evaluate your brand strength and revise your strategy
Lessons in Building a Brand on Social Media
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Business Process BackOffice Module 1
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Business Process Backoffice Module 2
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Business Process Customer Interraction Module 1
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Business Process Customer Interraction Module 2
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Business Process Customer Interraction Module 3
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